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Managing Service Operations
Design and Implementation
- Bill Hollins - University of Westminster
- Sadie Shinkins - University of Westminster
October 2006 | 312 pages | SAGE Publications Ltd
Guiding readers through each stage in the design and implementation of service operations, this book combines lively examples that are easy to relate to with clearly explained theory.
Readers are introduced to the main differences between managing services to managing products and given a concise induction into the core principles of operations management. The text then maps out each consecutive stage in the life of a service, from the initial business proposal for a new service, through market research practices, to the development and implementation of a service and concludes with the termination and disposal of a service.
Chapters contain pedagogical features that will help students to get the most from the ideas and examples being presented in the book including chapter objectives; short cases; student exercises; chapter summaries; further reading section; and a glossary of key terms.
Managing Service Operations has been written to support advanced undergraduate and graduate students studying Services Operations Management, Operations and Design, and general Operations Management.
Readers are introduced to the main differences between managing services to managing products and given a concise induction into the core principles of operations management. The text then maps out each consecutive stage in the life of a service, from the initial business proposal for a new service, through market research practices, to the development and implementation of a service and concludes with the termination and disposal of a service.
Chapters contain pedagogical features that will help students to get the most from the ideas and examples being presented in the book including chapter objectives; short cases; student exercises; chapter summaries; further reading section; and a glossary of key terms.
Managing Service Operations has been written to support advanced undergraduate and graduate students studying Services Operations Management, Operations and Design, and general Operations Management.
SECTION ONE: SERVICES, STRATEGY AND PEOPLE
Introduction to Services Management
Service Operations Strategy
People, Leadership and Management
SECTION TWO: DEVELOPING NEW SERVICES
The Product and Service Design Process
Customer Identification
Design Specifications
Learning from Product and Service Failures
SECTION THREE: MANAGEMENT OF SERVICE OPERATIONS
Service Quality Management
Global Supply Chain Management
Services Location and Distribution
Managing Capacity and Variations in Demand
Evaluation and Performance Measurement and Service Improvement
Thinking about Managing for `the Future'
SECTION FOUR: CASE STUDY
`Trenbrover Football Club'
clear structure, interesting case studies
Wydział Nauk ekonomicznych i zarządzania, Uniwersytet Mikołaja Kopernika
September 7, 2015
A well-developed book for bachelor students as well as practitioners in service firms who are seeking a comprehensive guide about services.
Nearly every aspect of services is discussed, sometimes to the detriment of profoundness.
The book is well-suited for more general lectures about services but falls short for some specific aspects (such as business models or strategy).
Betriebswirtschafts. U Organisation, University of Bayreuth
April 16, 2015
As I have used an older version of this book before, I am quite satisfied with the structure and the content. It is easy to read and understand. It would be great to have some lecture slides available online (particularly the diagrams) and some self tests. Thank you!
Schl of Tourism,Hospitality & Leisure, University of West London
December 2, 2013
Limited scope
School of Management & Languages, Heriot-Watt University
November 27, 2013
Sage College Publishing
