Survey Research and Sampling

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Jan Eichhorn - The University of Edinburgh, UK

Additional resources:

Series:
The SAGE Quantitative Research Kit

Courses:
Evaluation | Quantitative Methods | Research Methods | Statistics - General Interest

May 2022 | 136 pages | SAGE Publications Ltd

Part of The SAGE Quantitative Research Kit, This book is an ideal companion for those looking to undertake survey research. Anchored by lots of case studies of real research and expert interviews to strengthen your understanding, it provides guidance on:

Selecting the best sampling method for your research
Designing questionnaires to ensure you gather valuable data
Collecting your data to represent populations well
Piloting questionnaires to ensure quality research

Students typically find sampling demanding, but it is one of the most important skills learnt by undergraduates. Jan Eichorn gives them the know-how and confidence needed to succeed in their quantitative methodology and research journey.

Available Formats

ISBN: 9781526423801	Paperback	Suggested Retail Price: $43.00	Bookstore Price: $34.40
ISBN: 9781529710885	Electronic Version	Suggested Retail Price: $39.00	Bookstore Price: $31.20

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Introduction

Sampling Approaches: How to achieve representativeness

Sampling mode: how we actually collect the data

Questionnaire design: asking the right questions

Ensuring survey quality: piloting, checks and cross-cultural comparability

Conclusion

Supplements

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This is a very good reading resource for modules with research and literature review aspects.

Mrs Josephine D Morris

Interdiscipline, Winchester University

August 3, 2022

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