The Management of Tourism
- Lesley Pender - University of Strathclyde, UK
- Richard Sharpley - University of Central Lancashire, UK
The text places the management of tourism in a structured framework, ordered around four principal themes:
- Managing the Tourism System
- Managing Tourism Businesses
- Managing Tourism in its Environment
- Contemporary Issues in Tourism Management
Each chapter is written by an acknowledged subject specialist, and highlights current challenges and appropriate management responses to its particular arena. At the same time, each chapter also includes an illustrative case study, and provides suggestions for further reading that offers a more general perspective.
There exist many reference books on tourism management to which this one, unfortunately, does not really have differences. Even though the book gives a very good overview on the basics of tourism management, some deeper insights would have been great.
This textbook provides a clear and insightful description on the key aspects of tourism which require management. It is a well written and easy to follow resource guide.
This is a book that covers a broad range of the essential concepts in tourism management. The objectives at the beginning of each chapter are very useful.
The book is not adopted as it has central focus on tourism in the US and UK. We need a more international focus. It is also a bit outdated (2004)
The book provides a useful addition to the recommended reading list for the module.
Good balance between practical and theory. Good critical insight and most arguments are logically reviewed
Theory clearly explained; however, examples now dated. Useful to get back data though!