A Step-by-Step Introduction to Statistics for Business

A Step-by-Step Introduction to Statistics for Business

Companion Website

© 2014 | 440 pages | SAGE Publications Ltd
The essential introduction to statistics for business students , this book will equip you with the knowledge and skills required to succeed in your studies and use statistics in your workplace.

 In a clear and engaging way, Richard Landers guides the reader through the vital role statistics play in the business decision-making process and carefully explains and demonstrates how they are applied in practice.

The book covers everything from collecting data to summarising your findings and presenting them. It also revisits all the basic maths skills required to work with data and statistics effectively, with step-by-step screenshot illustrations in both Excel and IBM SPSS.

Chapters open with an example of a common business situation which then runs throughout the chapter, encouraging the reader to identify appropriate solutions to real-world quantitative questions. Each chapter concludes with a second example and discussion for you to test your newly gained statistics knowledge.

 The book also comes with a comprehensive Companion Website which hosts:

- Click-by-click video tutorials for how to use Excel and IBM SPSS

- Unlimited datasets and worked solutions for practicing your statistics skills

- A full instructor's manual with in-class activities plus PowerPoint presentations for lecturers.

Visit the Companion Website at www.sagepub.co.uk/landers 

Electronic inspection copies are available for instructors.

The Language of Statistics
Working with Numbers and Data Display
Central Tendency and Variability
Probability Distributions
Sampling Distributions
Estimation and Confidence Intervals
Hypothesis Testing
z-Tests and One-Sample t-Tests
Paired- and Independent-Samples t-Test
Analysis of Variance (ANOVA)
Chi-Squared Tests of Fit
Correlation and Regression
Matching Statistical Tests to Business Problems

Sample Materials & Chapters

Chapter 1


The inclusion of the SPSS and Excel practice sets. Easy of reading and examples used are business oriented.

Dr Karen Carter
Business Dept, Lincoln Memorial University
June 9, 2015

The book provides a good overview on essential concepts in statistics, such as hypothesis testing, t-and t-tests and also analysis of variances.

Mr Matthias Schu
Chair for International Management, University of Fribourg
June 8, 2015

Looks good but does not work with our assignments.

Mr Mike Kershaw
Management , Knowsley Community College
April 29, 2015

The book is ideal for students who are new to statistical concepts. The choice of software packages (SPSS and Excel) is not ideal in a time where open source packages like R are widely used.

Dr Robert Goedegebuure
econometrics, statmind
December 8, 2014

A good book for all students studying statistics it certainly helped my students understand the subject area

Mr Andrew Alton
Business Administration , Weston College
November 14, 2014

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ISBN: 9781446208212
ISBN: 9781446208205