D Israel XLRI, Jamshedpur, India
D. Israel is Assistant Professor (Marketing Area), in the School of Business and Human Resources at XLRI Jamshedpur. Prior to joining XLRI, he had taught at the Institute of Management Technology (IMT), Ghaziabad and at Karunya University, Coimbatore. His areas of interests include Business Research Methods, Marketing Research, Data Analysis for Marketing Decisions and Service Loyalty Measurements. He has conducted several development programmes on the Application Statistical Tools through SPSS, has published several articles in refereed journals and has presented papers in the marketing conferences in both India and abroad.