Globalization, Development and the Mass Media
Share

Globalization, Development and the Mass Media


© 2008 | 264 pages | SAGE Publications Ltd
Development, Globalization and the Mass Media gives a comprehensive and critical account of the theoretical changes in communication studies from the early theories of development communication through to the contemporary critiques of globalization.

It examines two main currents of thought. The first: the ways in which the media can be used to effect change and development. It traces the evolution of thinking from attempts to spread 'modernity' by way of using the media through to alternative perspectives based on encouraging participation in development communication.

The second: the elaboration of the theory of media imperialism, the criticisms that it provoked and its replacement as the dominant theory of international communication by globalization.

Introduction
Communicating Modernity
The Passing of Modernity
Varieties of Participation
Cultural and Media Imperialism
The Failure of the Imperialism Paradigm
Globalization and the Media
The Limits of Globalization
Towards a New Paradigm

Sample Materials & Chapters

Introduction PDF



For instructors

This book is not available as a review copy. For more information contact your local sales representative.

Purchasing options

Please select a format:

ISBN: 9780761961628
ISBN: 9780761961611

SAGE Knowledge is the ultimate social sciences digital library for students, researchers, and faculty. Hosting more than 4,400 titles, it includes an expansive range of SAGE eBook and eReference content, including scholarly monographs, reference works, handbooks, series, professional development titles, and more.

The platform allows researchers to cross-search and seamlessly access a wide breadth of must-have SAGE book and reference content from one source.

SAGE Knowledge brings together high-quality content from across our imprints, including CQ Press and Corwin titles.