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How To Design Survey Studies
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How To Design Survey Studies

Second Edition

October 2002 | 96 pages | SAGE Publications, Inc

"This book lays out the essential information about commonly used designs for the reader. The presentation of extremely complicated and technical information is excellent. The exercises are very valuable to use in the classroom as they will help to reinforce the learning of design principles."

--Kathleen Sexton-Radek, Elmhurst College

Which survey design should you select and use for your survey? For what purpose do you want to use your survey---to describe, compare, or predict attitudes, knowledge or behavior? In this book, the author provides lots of examples and explanations of the major features of high-quality survey systems. Guidelines are provided for experimental and observational designs of surveys, as well as for cross-sectional, cohort and case-control designs. In addition, the author provides checklists of risks to avoid for internal and external validity of a design. New to this edition is coverage of descriptive and experimental factorial designs.


 
How to Design Survey Studies: Learning Objectives
 
Ch 1. Useful Surveys
Features of Well-Designed Survey Studies

 
Measurable Objectives

 
Sound Research Design

 
Reliable and Valid Instruments

 
Appropriate Analysis

 
Accurate Reporting

 
Accurate Reporting

 
Checklist of Questions to Ask When Choosing a Survey Design

 
 
Ch 2. Classification of Designs for Survey Studies
Experiments

 
Concurrent Controls and Random Assignment

 
Guidelines for Experimental Designs Involving Randomly Assigned Concurrent Controls

 
Concurrent Controls but No Random Assignment

 
Self-Controls

 
Historical Controls

 
Combinations

 
Descriptions (or Observations)

 
Cross-sectional Designs

 
Cohort Designs

 
Case-Control Designs

 
Internal and External Validity

 
Internal Invalidity: Checklist of Risks to Avoid

 
External Invalidity: Checklist of Risks to Avoid

 
Nine Commonly Used Study Designs

 
 
Exercises
 
Answers
 
Suggested Readings
 
Glossary
 
About the Author

"This book lays out the essential information about commonly used designs for the reader. The presentation of extremely complicated and technical information is excellent. The exercises are very valuable to use in the classroom as they will help to reinforce the learning of design principles."

Kathleen Sexton-Radek
Elmhurst College

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