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Management Decision-Making, Big Data and Analytics
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Management Decision-Making, Big Data and Analytics

  • Simone Gressel - The Hague University of Applied Sciences, Netherlands.
  • David J. Pauleen - Massey University, New Zealand
  • Nazim Taskin - Massey University, New Zealand, Bogazici University, Management Information Systems Department, Istanbul, Turkey
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January 2021 | 336 pages | SAGE Publications Ltd
Accessible and concise, this exciting new textbook examines data analytics from a managerial and organizational perspective and looks at how they can help managers become more effective decision-makers.

The book successfully combines theory with practical application, featuring case studies, examples and a ‘critical incidents’ feature that make these topics engaging and relevant for students of business and management. 

The book features chapters on cutting-edge topics, including: 
Big data 
Analytics
Managing emerging technologies and decision-making 
Managing the ethics, security, privacy and legal aspects of data-driven decision-making 

The book is accompanied by an Instructor’s Manual, PowerPoint slides and access to journal articles. 

Suitable for management students studying business analytics and decision-making at undergraduate, postgraduate and MBA levels. 
 

 
Chapter 1 Professional Mindsets
 
Chapter 2 Introduction to Big Data
 
Chapter 3 Introduction to (Advanced) Analytics
 
Chapter 4 Management Decision Making
 
Chapter 5 Analytics in Management Decision Making
 
Chapter 6 Types of Managerial Decision-Makers
 
Chapter 7 Organizational Readiness for Data-Driven Decision Making
 
Chapter 8 Integrating Contextual Factors in Management Decision making
 
Chapter 9 Managing the Ethics, Security, Privacy, Legal Aspects of Data-Driven Decision-Making
 
Chapter 10 Managing Emerging Technologies and Decision Making

Supplements

Click for online resources

Lecturer resources

  • PowerPoint Slides
  • Instructors Manual

Student resources

  • SAGE Journal Articles
  • Weblinks

Content, structure and supporting PowerPoints are excellent for an introductory undergraduate course.

Mr Ian Godfrey Finlayson
Business Administration, European School of Economics
March 27, 2021

For instructors

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