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"Communication in Global Business Negotiations: A Geocentric Approach presents college-level business and communications majors with a new approach for studying communication and negotiation in international business, using a geocentric cross-disciplinary framework. Chapters cover intercultural communication, provide students with a view of the world and how to negotiate with others from different cultures, and uses practitioners' perspectives to inject real-world case studies and scenarios into the picture.
"Authors Jill E. Rudd and Diana R. Lawson uniquely integrate communication and international business perspectives to help readers develop a strong understanding of the elements for negotiating an international setting, as well as the skills needed to adapt to the changing environment."
no teaching resources available
not good as text book for teaching
This book is well-structured, reviewing all aspects of international context. It includes the macro-factor impacts in business negotiation, approaches in negotiation process, Meanwhile, it also reviews the influence of cultural diversity, communication and behaviours, Furthermore, this book is design for both researchers and practitioner in international business context.
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