This book addresses some of the key issues related to change from a practical, hands-on and realistic perspective. It will help the reader understand how to lead change; engage with change and survive change. In the fourth edition, the focus remains very firmly on the ‘nuts and bolts’ of organizational change – competing resources; politics; conflicts of interest and understanding.
Digitalization, industry 4.0 and new mobility concepts, just to name some trends, challenge businesses but also provide new opportunities. Empirical research strongly suggests that the ability to manage change is a very important prerequisite with respect to coping with challenges and sustained success. Researchers and consultants recommend the implementation of professional change management processes or even the appointment of a corporate change manager.
In a dynamic and unpredictable world, this text writes the roadmap for managing change. The student journey through 'Change Management' tackles contemporary and global issues from various perspectives. In preparation for the graduate workplace, management and business students will find this text both purposeful and meaningful.