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Wow! I'm keeping it right next to my desk. It's the first methods book for the 21st century. I love the way it gives a wide range of specific cases which have broad general implications for doing my - and your - research.
Understanding social media is key to understanding contemporary public life. What you have in this fabulously curated book is a collection of important insights on how to make sense of what is happening in social media from a wide variety of methodological and analytical perspectives.
This is a must-read for anyone interested in doing research using social media. It goes way beyond basic arguments about the opportunities of social media for social research and takes the reader through a number of exciting real-world examples that have successfully navigated key methodological challenges to explore new kinds of research questions. After delving into this handbook, you’ll either want try to use social media for your own social research or get your teeth into the new methodological ventures that social media brings to research more generally.
This outstanding volume brings together a group of forwarding thinking and innovative researchers who lay out the fundamentals of interdisciplinary social research in the contemporary environment. Through showing us how to combine, reinvent, and apply methods, old and new, they produce a must read guide to research for scholars of the future. Engaging, thorough, and fun!
This handbook will be a key reference for courses on social research, available at a time when the field is becoming increasingly reliant on social media as an object and tool for inquiry. I know of no more timely, comprehensive, and useful compendium of social media research methods.
This title is also available on SAGE Research Methods, the ultimate digital methods library. If your library doesn’t have access, ask your librarian to start a trial.