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SAGE Brief Guide to Corporate Social Responsibility
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SAGE Brief Guide to Corporate Social Responsibility



May 2011 | 288 pages | SAGE Publications, Inc

This guide to corporate social responsibility (CSR) provides discussion of key concepts in a short, easy-to-use format. It is divided into sections on key terms, the global stage, corporate governance, corporate social responsiveness, public relations and philanthropy, and implications for corporate financial performance. It is an ideal supplement for business courses or as a reference for students and practitioners who would like to learn more about the basics of CSR.


 
Part I. Corporate Social Responsibility and Related Terms
 
Corporate Social Responsibility
 
Strategic Corporate Social Responsibility
 
Strategic Philanthropy
 
Corporate Citizenship
 
Sustainability
 
Corporate Accountability
 
Corporate Moral Agency
 
Social Entrepreneurship
 
Part II: Corporate Social Responsibility on the Global Stage
 
Global Business Citizenship
 
Global Codes of Conduct
 
Multinational Corporations (MNCS)
 
Part III: Corporate Governance, Stakeholders and Shareholders
 
Corporate Governance
 
Stakeholder Theory
 
Stakeholder Responsibility
 
Shareholder Wealth Maximization
 
Berle-Dodd Debate
 
Part IV: Corporate Social Responsiveness: Public Affairs and Public Relations, Politics, and Philanthropy
 
Corporate Social Responsiveness
 
Corporate Public Affairs
 
Public Relations
 
Corporate Political Advocacy
 
Corporate Philanthropy
 
Part V: Measuring Corporate Social Responsibility and Implications for Financial Performance
 
Corporate Social Performance
 
Social Accountability
 
Social Audits
 
Triple Bottom Line
 
Corporate Social Financial Performance
 
Profit Maximization, Corporate Social Responsibility As
 
Appendix A: Problematic Practices
 
Appendix B: Directory of CSR-related organizations and internet links
 
Appendix C: Directory of CSR information sources and publications

"[This book] provides a quick and useful guide to help readers learn in the most recent trends in corporate social responsibility practice and research by presenting a wide ranging collection of key terms and concepts...It is easy to read and to learn quickly what key concepts are used and discussed in both academia and industry."

Soojin Kim
Communication Booknotes Quarterly

I have recommended it as a supplemental text, but it is too difficult to use it as a main text because chapters are so short.

Dr Heather Browne
Global Studies (CPS) & International Affairs (CSSH), Northeastern University
July 30, 2013

A good brief coverage - but determined I needed something more robust at this time ... may consider for adoption later.

Dr Sharon Johnson
Business Economics Dept, Charleston Southern University
December 8, 2011
Key features

· Each keyword entry is a comprehensive essay on critical topics such as strategic philanthropy, corporate moral agency, triple bottom line, corporate social performance, and social audits.

· The guide includes a list of suggested readings for each entry so that students can find more information on topics of interest.

· Three useful appendices provide supplemental material: The appendix of "problematic practices" illustrates the concepts through discussion of well-known cases (including Enron, Nike, and Merck); the second appendix includes a list of CSR-related organizations; and the third appendix provides a list of online sources of information and publications.

For instructors

Review and Desk copies for this title are available digitally via VitalSource.

Request e-review copy

If you require a print review copy, please call: (800) 818-7243 ext. 6140 or email textsales@sagepub.com.

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