You are here

Expedited access to textbooks and digital content

Instructors: Due to the COVID-19 pandemic and in support of your transition to online learning, requests for complimentary review copies of our textbooks will be fulfilled through our eBooks partner, VitalSource. By providing you with a digital review copy of the requested textbook(s), we can ensure you have expedited access to our content. If you require special assistance, please contact us at (800) 818-7243 ext. 6140 or at textsales@sagepub.com.

Small Business Management - Interactive eBook
Share

Small Business Management - Interactive eBook
Creating a Sustainable Competitive Advantage

Seventh Edition


December 2018 | SAGE Publications, Inc

This interactive eBook includes access to SAGE Premium Video and much more! 

Bundle and Save
Save when you bundle the interactive eBook with the new edition of Small Business Management: Creating a Sustainable Competitive Advantage. 

Order using bundle ISBN: 978-1-5443-6591-6

Have Questions or Need a Personalized Demo? 
Contact your sales representative to learn more about the comprehensive multimedia tools and resources included in the interactive eBook version. 

Access Code
Students:
Need to purchase an access code? Just select the "BUY NOW" button on this page to purchase your interactive eBook and obtain your individual access code. 

This dynamic interactive eBook goes way beyond highlighting and note-taking, giving you access to SAGE Premium Video—curated and produced specifically for Small Business Management: Creating a Sustainable Competitive Advantage, Seventh Edition. Read your mobile-friendly eBook and access SAGE Premium Video and multimedia tools anywhere, anytime across desktop, smartphone, and tablet devices. Simply click on icons in the eBook to experience a broad array of multimedia features, including:

  • VIDEO: Boost learning and bolster analysis with SAGE Premium Video! Recapping the fundamentals in every chapter, each video activity is paired with chapter learning objectives and tied to assessment via SAGE coursepacks, offering an engaging approach that appeals to diverse learners. 
  • OFFLINE READING: Using the VitalSource Bookshelf® platform, download your book to a personal computer and read it offline.
  • SOCIAL SHARING AND FOLLOWING: Share notes and highlights with instructors and classmates who are using the same eBook, and “follow” friends and instructors as they make their own notes and highlights. 
  • ONLINE CONTENT: Access more online content via links to important data, relevant background, and profiles that enrich key concepts in the text.

 
1. Small Business: An Overview
Concept Module 1.1 What is Small Business?

 
Concept Module 1.2 Small Businesses in the US Economy

 
Concept Module 1.3 Workforce Diversity and Small Business Ownership

 
Concept Module 1.4 Secrets of Small Business Success

 
Concept Module 1.5 Understanding the Risks of Small Business Ownership

 
Summary

 
Key Terms

 
 
2. Small Business Management and Entrepreneurship
Concept Module 2.1 The Entrepreneur-Manager Relationship

 
Concept Module 2.2 A Model of the Start-Up Process

 
Concept Module 2.3 Your Decision for Self-Employment

 
Concept Module 2.4 Creativity and Innovation in Small Business

 
Summary

 
Key Terms

 
 
3. Social Entrepreneurs, Ethics, and Strategic Planning
Concept Module 3.1 Relationship between Social Responsibility, Ethics, and Strategic Planning

 
Concept Module 3.2 Social Entrepreneurship

 
Concept Module 3.3 Ethics and Business Strategy

 
Concept Module 3.4 Strategic Planning

 
Summary

 
Key Terms

 
 
4. The Business Plan
Concept Module 4.1 Every Business Needs a Plan

 
Concept Module 4.2 Business Models and Feasibility Analysis

 
Concept Module 4.3 Business Plan Contents

 
Concept Module 4.4 Review Process

 
Concept Module 4.5 The Pitch

 
Summary

 
Key Terms

 
 
5. Franchising
Concept Module 5.1 About Franchising

 
Concept Module 5.2: Why Open a Franchise?

 
Concept Module 5.3 Selecting a Franchise

 
Summary

 
Key Terms

 
 
6. Taking Over an Existing Business & Family Business
Concept Module 6.1 Business-Buyout Alternative

 
Concept Module 6.2 How Do You Find a Business for Sale?

 
Concept Module 6.3 What Do You Look for in a Business?

 
Concept Module 6.4 What are You Buying?

 
Concept Module 6.5 How Much Should You Pay?

 
Concept Module 6.6 Buying the Business

 
Concept Module 6.7 Taking Over a Family Business

 
Summary

 
Key Terms

 
 
7. Starting a New Business
Concept Module 7.1 About Start-Ups

 
Concept of Module 7.2 Types of New Businesses

 
Concept Module 7.3 Evaluating Potential Start-Ups

 
Concept Module 7.4 Getting Started

 
Summary

 
Key Terms

 
 
8. Accounting Records and Financial Statements
Concept Module 8.1 Small Business Accounting

 
Concept Module 8.2 Small Business Accounting Basics

 
Concept Module 8.3 Analyzing Financial Statements

 
Concept Module 8.4 Managing Cash Flow

 
Summary

 
Key Terms

 
 
9. Small Business Finance
Concept Module 9.1 Small Business Finance

 
Concept Module 9.2 Basic Financial Vocabulary

 
Concept Module 9.3 How Can You Find Capital?

 
Summary

 
Key Terms

 
 
10. The Legal Environment
Concept Module 10.1 Small Business and the Law

 
Concept Module 10.2 Bankruptcy Laws

 
Concept Module 10.3 Contract Law for Small Businesses

 
Concept Module 10.4 Laws to Protect Intellectual Property

 
Concept Module 10.5 Forms of Business Organization

 
Summary

 
Key Terms

 
 
11. Small Business Marketing: Strategy and Research
Concept Module 11.1 Small Business Marketing

 
Concept Module 11.2 Marketing Strategies for Small Businesses

 
Concept Module 11.3 Market Research

 
Summary

 
Key Terms

 
 
12. Small Business Marketing: Location
Concept Module 12.1 Small Business Distribution

 
Concept Module 12.2 Location for the Long Run

 
Concept Module 12.3 Site Selection

 
Concept Module 12.4 Location Types

 
Concept Module 12.5 Layout and Design

 
Concept Module 12.6 Lease, Buy, or Build?

 
Summary

 
Key Terms

 
 
13. Small Business Marketing: Price and Promotion
Concept Module 13.1 The Economics of Pricing

 
Concept Module 13.2 Breakeven Analysis

 
Concept Module 13.3 Price-Setting Techniques

 
Concept Module 13.4 Getting Paid

 
Concept Module 13.5 Promotion

 
Summary

 
Key Terms

 
 
14. Professional and Small Business Management
Concept Module 14.1 Managing Small Business

 
Concept Module 14.2 Small Business Growth

 
Concept Module 14.3 Leadership in Action

 
Concept Module 14.4 Special Management Concerns: Time and Stress Management

 
 
15. Human Resource Management
Concept Module 15.1 Hiring the Right Employees

 
Concept Module 15.2 Employee Recruitment

 
Concept Module 15.3 Selecting Employees

 
Concept Module 15.4 Placing and Training Employees

 
Concept Module 15.5 Compensating Employees

 
Concept Module 15.6 When Problems Arise: Employee Discipline and Termination

 
 
16. Operations Management
Concept Module 16.1 Elements of Operating Management

 
Concept Module 16.2 Operations Management

 
Concept Module 16.3 What about Scheduling Operations?

 
Concept Module 16.4 Quality-Centered Management

 
Concept Module 16.5 Purchasing for Small Business

 
Concept Module 16.6 Managing Inventory

 

Preview this book

Select a Purchasing Option


Slim Pack
ISBN: 9781544364957
$70.00