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Simple, Powerful Macroeconomic Tools for Success in an Uncertain World

First Edition
  • Shlomo Maital - Senior Research Fellow, S. Neaman Institute for Advanced Studies in Science & Technology, Haifa, Israel
  • D. V. R. Seshadri - Clinical Full Professor of Business, Indian School of Business, Hyderabad

February 2017 | 280 pages | SAGE Publications Pvt. Ltd
In today’s global village, every manager is a global manager. Even if your business is putatively 'local', with no sales abroad, you still probably face competitors in other countries.

Smartonomics provides global managers with a simple, powerful set of macroeconomic tools, which have been rather opaque for non-economists until now. These tools empower managers to think independently, swim against the tide (when necessary) and, at times, enter markets when everyone else is abandoning them. This books gives managers a holistic view of the global marketplace and the systemic risks it conceals. 

Numerous case studies illustrate how smart managers transform risk into opportunity, and action learning exercises help readers test whether they understand the eight tools well enough to employ them to achieve important insights.    

A Country Is a Business
Ants and Grasshoppers: Analyzing National Saving
‘Flation: It’s Like Cholesterol (Good and Bad)
Money: What It Is, What It Does
Booms and Busts: What Comes Next?
Torrents of Capital
The Gap
Mining for Opportunities

For instructors

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