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The Communication Playbook
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The Communication Playbook



September 2018 | 520 pages | SAGE Publications, Inc
 
PREFACE
 
ACKNOWLEDGEMENTS
 
ABOUT THE AUTHORS
 
DEDICATION
 
1. Start Right Here
What is Communication Presense?  
Skill Builder: Wi-Fi ME (It's Not a Question)  
What is Communication?  
Skill Builder: Communication Self-Assessment and Future Me  
Essentials of Communication  
Visualizing the Communication Process in Action  
How Good a Communicator Are You?  
Exploring Diversity: Focus on Hate  
Why Do We Communicate?  
Career Builder: Professional Challenges and Future Me  
Communication Skills: Practice Effective Communication  
 
2. Having Communication Presence in a Multicultural Society and World
Cultures' Many Faces  
What Happened to the Melting Pot  
Culture and Communication  
Cultures within Cultures  
Ethics and Communication: Through Others' Eyes  
Career Builder: Gen-You and Future Me  
Skill Builder: Assessing Ethnocentrism versus Cultural Relativism  
Dimensions of Culture in Action  
Exploring Diversity: Understanding Other Cultures [eBook Only]  
Technology and Community  
Communication Skills: Practice Communicating Interculturally  
 
3. The "I" Behind the Eye: Perception and the Self
Perception of the Self, Others, and Experience  
Perceiving the "I" Affects Perception of You  
The Connection between Self-Concept and Behavior  
Skill Builder: Me, You, and Popular and Social Media  
Factors Affecting Self-Concept and Our Outlook  
Ethics & Communication: Combatting Stigma, Stereotypes, and Prejudice  
How to Enhance Self-Awareness  
Skill Builder: Symbolizing the Self  
Career Builder: Work Places and Faces  
Barriers to Perceiving Yourself and Others Clearly  
Skill Builder: Can Future Me Be Stereotype Free? [eBook Only]  
Skill Builder: Assessing the Nature of Fact-Interference Confusions [eBook Only]  
Gender, Self-Concept, and Perception  
Culture, Self-Concept, and Perception  
Exploring Diversity: Assessing Your Preference for "I" versus "We"  
Self-Concept, Perception, and Technology  
Communication Skills: Practice Improving Perception of the Self and Others  
 
4. Communicating with Words: Helping Minds Meet
Language Is Alive: We Use Words to Share Meaning  
Problems with the Communication of Meaning  
Ethics and Communication: Looking at Language [eBook Only]  
Skill Builder: A Time Capsule for Words  
Barriers to Understanding: Patterns of Misccommunication  
Career Builder: "The Name Game"  
Skill Builder: Political Correctness and Free Speech  
Culture and Language  
Gender and Language  
Ethics and Communication: The Words We Choose  
Ethics and Communication: More Words We Choose [eBook Only]  
Words and Power  
Profanity and Obscenity  
Technology and Language Use  
Communication Skills: Practice Thinking Critically about Language Use  
 
5. Nonverbal Messages Speak
Characteristics of Nonverbal Communication  
Skill Builder: Nonverbal Self-Assessment [eBook Only]  
Functions of Nonverbal Communication  
Types of Nonverbal Communication  
Career Builder: The Ethics of Achieving Status  
Skill Builder: Assessing Your Use of Time  
Skill Builder: Assess Your General Knowledge of Nonverbal Cues [eBook Only]  
Truth, Deception, and Nonverbal Cues  
Gender and Nonverbal Behavior  
Culture and Nonverbal Behavior  
Technology and Nonverbal Communication  
Skill-Builder: Assessing Your Virtual Presence  
Communication Skills: Practice Using and Observing Nonverbal Cues  
 
6. Listening, Feedback, and Critical Thinking
Listening and Communication  
Types of Listening  
The Stages of Listening: More than meets the Ear  
More on the Ethics of Listening: Identifying Problem Behaviors  
Ethics and Communication: Talk, Talk, Talk  
Responding with Feedback  
Skill Builder: Looking at Faulty Listening and Future Me  
Career-Builder: Cultural Implications of Feedback  
Skill Builder: "I" Not "You, Plus Future Me" [eBook Only]  
The Importance of Critical Thinking  
Gender and Listening Style  
Ethics and Communication: Would You Ask for and Listen to Directions?  
Cultural Influences on Listening  
Technology's Influence on Listening and Critical Thinking  
Skill Builder: Listening Gains and Losses [eBook Only]  
Exploring Diversity: Questions for Global Listeners [eBook Only]  
Communication Skills: Practice Listening Skills  
 
7. Understanding Relationships
What Is an Interpersonal Relationship?  
Skill Builder: A Self-Assessment of My Relationships  
Conversing: Connecting through Interpersonal Dialogue  
Career Builder: The Grapevine and the Gossip Mill  
Relationships Differ in Breadth and Depth  
Analyzing Relationships  
Lying, Trust, and Relationships  
Ethics and Communication: Self/Other Reflection  
Laughter as Interpersonal Tool  
Gender and Relationships  
Culture and Relationships  
More on Technology and Relationships  
Communication Skills: Practice Improving Interpersonal Relationships  
 
8. Person to Person: Handling Emotions and Conflict
Five Factors Contributing to Relationship Interest  
Understanding the Uncertainty Factor  
Types of Relationships  
Skill Builder: My Family Network  
Career Builder: What Attitude Do You Bring to Work?  
Emotions and Relationships  
Skill Builder: The Expression of Angry Feelings  
Skill Builder: More Expression of Angry Feelings [eBook Only]  
Ethics and Communication: Rx for Emotional Contagion  
Expressing and Sharing Feelings  
Experiencing Relational Conflict  
Skill Builder: Assessing My Conflict-Handling Abilities [eBook Only]  
Skill Builder: Assessing My Verbal Aggressiveness and Future Me [eBook Only]  
Skill Builder: Assessing Past Conflict Producing Situations and Future Me [eBook Only]  
Technology, Relationships, and the Communication of Emotion  
Ethics and Communication: Computing Relationship Stats  
Communication Skills: Practice Handling Feelings Effectively  
 
9. Team Work: Strategies for Decision Making and Problem Solving
Groups, Teams, and You  
Characteristics and Components of Groups  
Using Groups to Make Decisions and Solve Problems  
Ethics and Communication: Golden Rules of Decision Making  
Understanding the Roles Group Members Play  
Understanding Group Member Relationships  
Decision-Making in Groups: Reaching Goals  
Exploring Diversity: Group Polarization  
Gender, Culture, Technology and Group Interaction  
Career Builder: What Can We Learn from Online Speak?  
Communication Skills: Practice Tips for Improving Group Communication  
 
10. Leading Others and Resolving Conflict
Approaches to Leadership: The Leader in You  
Career Builder: Shakespeare, Pop Culture, and Leadership Lessons  
Theories of Leadership  
Leading the Way through Conflict Management  
Skill Builder: Conflict Self-Assessment [eBook Only]  
Skill Builder: What Kind of Thinker Are You?  
The Influence of Gender, Culture, and Technology on Leadership and Conflict Management  
Exploring Diversity: Which Cultural Differences Affect a Group's Functioning? [eBook Only]  
Ethics and Communication: My Way or the Highway  
Exploring Diversity: Win-Win  
Communication Skills: Practice Tips for Ethical Conflict Management  
 
11. Public Speaking and You
Building Public Speaking Confidence  
Career Builder: TED's Got Talent  
Skill Builder: Self-Assessment of Speaking Anxiousness  
Skill Builder: Tense and Relax [eBook Only]  
Approaching Speech Making Systematically: A Primer for Giving Your First Speech  
Analyze Yourself  
Analyze Your Audience  
Ethics and Communication: The Magic Bullet of Speech Making  
Analyze the Occasion  
Select Your Topic  
Narrow the Topic and Clarify Your Purpose  
Skill Builder: Topic Cone [eBook Only]  
Skill Builder: Score Your Subject  
Communication Skills: Practice Tips for Improving Speech Preparation  
 
12. Researching, Supporting, and Outlining Your Speech
Research Your Topic  
Career Builder: What Do They Know?  
Select the Best Support Possible  
Skill-Builder: Reliable Sources & Support  
Linear and Configural Formats  
Skill Builder: Speaker's Choice [eBook Only]  
Ethics and Communication: Sound Bites with Bite  
Exploring Diversity: Is Attention Cultural?  
Outlining Your Speech: Building a Speaking Framework  
Beginnings and Endings  
Communication Skills: Practice Tips for Speech Design and Organization  
 
13. Using Presentation Aids and Delivering Your Speech
Selecting and Preparing Presentation Aids  
Ethics and Communication: Visually Speaking  
Skill-Builder: Evaluating a PowerPoint Presentation  
Preparing to Speak  
Career Builder: Can You Make It Bite-Size?  
Rehearsing  
Exploring Diversity: Culture and Delivery [eBook Only]  
Presenting: Keys to Remember  
Beyond the Presentation: Assessing Your Effectiveness  
Communication Skills: Practice Tips for Evaluating Your Speech  
 
14. Informative Speaking
Sharing and Conceptualizing Information  
Types of Informative Presentations  
Ethics and Communication: What Can You Do to Handle the Glut of Information?  
Career Builder: Assessing the Effects of Information Overload  
Exploring Diversity: Conveying Information to Diverse Audiences [eBook Only]  
Skill Builder: Assessing an Informative Speech  
Guidelines for Informative Speakers  
Communication Skills: Practice Tips for Achieving Informative Speaking Goals  
 
15. Persuasive Speaking
The Purpose of Persuasion  
Types of Persuasive Speeches  
Exploring Diversity: Persuasion and Assumed Similarity [eBook Only]  
Understanding Monroe's Motivated Sequence  
Persuading Responsibly, Strategically, and Credibly  
Ethics and Communication: Big and Little Lies  
Career Builder: Building My Persuasive Credibility in My Community [eBook Only]  
Guidelines for Persuading Effectively  
Skill Builder: Climbing the Motivation Pyramid [eBook Only]  
Career Builder: Fact Checking Pinocchio at Work and in Public Life  
Communication Skills: Achieving Persuasive Speaking Goals  
 
APPENDIX
The Employment Interview: Beyond Casual Communication  
Career Builder: What Piques Interest in a Career?  
Securing the Interview: Tools and Tasks  
Ethics & Communication: Resume Passing and Poaching  
Conducting an Interview  
Skill Builder: Wake-Up Calls and Future Me  
Skill Builder: Let's Get Tough [eBook Only]  
Impression Management and Interviewee Presence  
Exploring Diversity: Voices and Impression Management  
Looking at the Law: Illegal Interview Questions  
Diversity, Technology, and the Interview  
Communication Skills: Practice Tips for Effective Interviewing  
 
ANSWER KEY
 
GLOSSARY
 
REFERENCES

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    • Video animations of key topics in the chapters that illustrate important concepts for students to remember
    • Video communication scenarios that connect key concepts to real-world situations 
    • Video of sample student speeches that offers students tips on what makes a good (and bad) speech
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